Motorola Taps Former Samsung Marketing Boss for its Handsets

Motorola has named William Ogle as the new chief marketing officer for its Mobile Devices business. Ogle will lead the marketing and branding efforts for Mobile Devices and will be responsible for all aspects of the marketing, advertising, interactive marketing and brand strategy, management and execution. He will report to Sanjay Jha, Motorola's co-chief executive officer and CEO of Mobile Devices.

"I am extremely pleased to have someone of Bill's caliber and creative talent joining the Motorola team," said Jha. "His proven record of implementing successful sales and marketing campaigns with global brands such as Samsung and Pizza Hut will be a real asset for Motorola. This is a pivotal time for Motorola's Mobile Devices business, and I look forward to working with Bill as we prepare to launch an enhanced portfolio of exciting new products in the later half of 2009 and beyond."

Ogle has nearly 20 years of consumer branding and product marketing experience. Most recently, he served as chief marketing officer for Samsung Telecommunications America. During his tenure at Samsung, he developed an extensive knowledge of the mobile devices industry.

Ogle said, "I am excited to be joining Motorola, an innovative company with a great brand, a deep history and technologies that have changed the landscape of communications. I look forward to working with Sanjay and the entire Mobile Devices' management team on launching its compelling new portfolio and driving the brand into the future."

Posted to the site on 15th July 2009