O2 UK to Support Cross-Network Voice Short Codes

UK based mobile content vendor, MX Telecom has welcomed the announcement from UK mobile network operator, O2, that it will be launching Voice Short Codes from the start of next month. The announcement means Voice Short Codes can be offered across all UK mobile network operators for the first time, through providers such as MX Telecom, bringing benefits including transparent cross network pricing for premium rate calls.

Voice Short Codes are five digit premium rate numbers which are available to all subscribers - unlike traditional landline premium numbers which are often blocked by the mobile operator.

Alex Moir, Managing Director of MX Telecom, said, "This development finally enables Voice Short Codes to fulfil their potential as the perfect cross network voice solution. A Voice Short Code can operate as a single product, or it can integrate with SMS, MMS and Video, creating a multimedia mobile experience using the same memorable five digit number."

Moir concluded, "Premium rate call channels for voting and competitions should significantly benefit from this improved pricing clarity and the simplicity of using short codes for voice, while 'call charges from mobiles may vary' will hopefully become a thing of the past."

Posted to the site on 17th September 2008